I have spent all of my career working for or with nonprofit organizations, primarily Christian groups. I’ve made a recent job move, to work with a management consultancy called The Valcort Grop, which specializes in diagnosing organizational health and providing solutions that lead to growth and impact. I’m directing the nonprofit practice, which is a nice continuation of my life work.
I’ve been analyzing the current state of American charities, which have of course been struggling as a result of the economic hole we’ve all been in. Unfortunately, many of them aren’t poised to bounce back as the economy flickers to life. I’ve outlined 7 disciplines that we can see in successful charities, here.
The article begins:
In the last year, some two thirds of Americans responded to appeals from charities for support of projects to meet human needs, create new initiatives, advance faith, and reverse wrongs. Nonprofit organizations received $298 billion in donations and were supported by about 64.5 million volunteers.
Unfortunately, the support is fleeting. For every 100 new donors, American nonprofits lost 107. A new report concluded that for every $100 charities raised last year, $100 was lost as donors stopped giving or donated less. Even as the economy flickered to life and giving increased slightly, donor attrition has stagnated charitable progress.
The reasons are clear: Although people are moved to give to specific needs, impulse giving is thin commitment. The long-term loyalty of donors, volunteers and other partners is based on the trust of organizations and their people, the evidence of real change and impact, and the relationships that are developed as part of or after the donor transaction.